This post was pending since a long time. I really do not know what has happened to advertising creativity in India. First there was Coke debacle with two ads – One with Sunny and second one “the Dracula gardan ad“. The arch rival Pepsi, instead of using this rare drop of guard from Coke and […]
What happened to Creativity in Ads?? Read More »
Minimalist advertising My winning entry at NJM NMIMS September 2013 (http://issuu.com/njmnmims/docs/buzz_nmims_september_2013) is about minimalist advertising. Perspectives on minimalist marketing and its relevance You have bought a new smart phone and got 3G connection enabled. To test the 3G, what is the first thing most of us do? Fire the browser and type –…. Yes, you
Simplicity is the ultimate form of sophistication Read More »