Fabindia faces Boycott & Rejection on Twitter Fabindia joins Zomato for boycott. Festivals period is in full swings. Thank God corona effect is minimal and the deathly waves have receded. Cases are declining and vaccinations are high. The cheer and smiles are back and gloom and doom feelings are smoked off! But, even in the […]
Fabindia Boycott & Reject: Festivity Spirit on Twitter Read More »
iPhone 13 and Dum Maro Dum: A Super Get High Combination Apple Event, the launch of iPhone13 is one of those holy grail events that attract millions of people. They are the Final of Super Bowl, Football World cup, Cricket. Apple event is one of the most followed events by press, media, and the netizens
iPhone 13 and Dum Maro Dum: A Super Get High Combination Read More »
RunAway Aurora – A New Instagram Trend RunAway Aurora – if you search the term, it will lead to you a song Runaway by Aurora, that have roughly 206 million views. But that has nothing to do with this post. Infact, the song is not viral though popular. So, what is this Aurora? Well, its
RunAway Aurora – A New Instagram Filter Trend Read More »
How to Measure Your Digital Marketing KPIs? Digital marketing KPI: We all hear about that digital marketing offers precise measurements to evaluate the efforts that can be matched with campaign objectives. There are so many terms and concepts tossed around that create a lot of confusion to novel beginners in this field. KPI stands for
How to Measure Your Digital Marketing KPIs? Read More »
Online Discounts: The Reality Check Online Discounts – the one word which sets the buying cycle, which pushes impulse and unplanned buying, and which makes many of us drool and engage in shopping. But is it really a discount or a gimmick to fool gullible consumers? Lets do a reality check on the dark side
Online Discounts: The Dark Truth, Grofers Case- An Eye opener. Read More »
Online Report from Dr. Ram Manohar Lohiya Lucknow Hospital Online report from Dr. Ram Manohar Lohiya Hospital Lucknow This is NOT a marketing post but i am sharing it to help others. Thousands of people daily visit Dr. Ram Manohar Lohiya Hospital in Lucknow, Uttar Pradesh. This is also one of the most popular COVID-19
Online Report from Dr Ram Manohar Lohiya Lucknow Hospital Read More »
Indian Politics and Digital Marketing What a blog on digital marketing has to do with the world of Indian politics? Well, some of my connections have shared very interesting social media campaigns executed by political parties in Delhi elections. India runs on Cricket, Bollywood, and Politics (and Digital – WhatsApp/ Facebook) in no particular order.
Rise of Digital Marketing in Indian Politics. Read More »
Viral Videos and Tik Tok Viral videos and Tik Tok – the HOLY Grail of viral marketing for social influencers. There is unbelievable amount of videos uploaded on every possible platform, be it Facebook, WhatsApp, YouTube or the Tik Tok. But the million dollar question is what makes video viral? We all know that video
Which is the Best Place to Shoot Viral Videos for Tik Tok? Read More »
Chandrayaan 2 mission and Lord Ganesha hogged the limelight and attention of social media marketers. Here are some of the selected ads. Ganapati Chandrayaan 2 Startrek In between, for StarTrek fans, Domino’s ad. A minister from our neighboring country tried to make fun of Chandrayaan 2 mission, and got this befitting reply 🙂
Chandrayaan 2 and Ganapati: Ads of the Week Read More »
Netflix and Swiggy While Zomato is struggling with hell of negative publicity on social media, its competitor Swiggy is in another world. Netflix and Swiggy engaged in some amazing and refreshing PDA on twitter. Brilliant use of social media strategies! Netflix regularly posts cross-words showing names of its shows. Swiggy finds something special and the
Online PDA between Netflix and Swiggy Read More »